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week 23: a news platform
launch week

Dear board, first of all - thanks for making the time 👋
The new news feed is out and the response has been great.
As mentioned last week, this is a massive step for us, especially the fact that you don’t have to be signed in to experience the value of Jared (and even just understand what it is).
The new feed, combined with the Jared Briefs (that we’re currently optimizing), has 10x the product, which is exactly what we aimed for.
This was one of the big dominoes that’ll hopefully push a lot of smaller dominoes in the next weeks and months ahead.
I’m very excited for Jared and all the great things we have in the backlog.
If you have any feedback on the feed, feel free to let me know.
📊 Our numbers this week
Same tale as usual, no ads = no new users, but still quite a low churn, which is great.
Total active users | 241 | 🔽 02.82% |
Net new subscribers | -7 | |
Revenue | $0 |
Something indicates that the news this week has been more relevant than usual, since the increase in both open- and click rates, even though emails delivered are a bit down.
Emails delivered | 1.709 | 🔽 02.12% |
Unique opens | 748 | 🔼 10.49% |
Unique open rate | 43.77% | 🔼 04.99% |
Unique clicks | 69 | 🔼 04.55% |
Our product will allow us to start experimenting more with social channels and hopefully see an increase in users and engagement from organic channels.
I’ll share the ups and downs, our numbers, and our plans with you every week this year.
As mentioned, I’m always open to feedback, suggestions or just connecting.
PS. Go sign up for Jared at jared.news - and if you know anyone who could benefit from this service, please forward this email to them.
Thanks for being part of this journey.
Martin Bjørn
Co-Founder & CEO, Jared